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This web page ararentals.co.nz states the following, "Welcome to Ara Rentals New Zealand." We saw that the webpage stated " We provide budget campervan and motorhome rentals in New Zealand." It also said " We offer all inclusive quotes. Insurance reduction available on request. There is no better way to discover the beauty of New Zealand than with the pure freedom of a campervan. We can arrange hires from Christchurch, Auckland, Picton, Queenstown, Greymouth. We Know you will enjoy your stay in New Zealand and the independence that an Ara campervan provides,. At a pace that suits you. No part of this websi." The header had New Zealand campervans as the highest ranking optimized keyword. It is followed by Campervan rental, Campervans rental, and Diesel campervans which isn't as ranked as highly as New Zealand campervans. The next words ararentals.co.nz used was Ara rentals. Budget campervan hire was included but could not be seen by web engines.